If you are considering using Olaplex products, I strongly recommend you join that Facebook group. Olaplex states that it does this in three steps. Auriana said she purchased a shampoo, conditioner and clarifying shampoo from the brand and used the products for two months, and claims she suffered hair loss. Top Class Actions is a legal site that handles public lawsuits. 'If this was not the case, I would not be making this video today. Read about our approach to external linking. A Facebook group called 'Olaplex Hair Loss/Hair Damage?' "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker," the suit says. Learn More. M ore than two dozen Olaplex users have sued the company over allegations that its luxury haircare products are falsely advertised as safe for those with dry and/or damaged hair. Genute told Insider she started using Olaplex shampoo, conditioner, leave-in treatment, and oil at the end of 2021. The #olaplex hashtag, one of dozens of social media hashtags devoted to the brand, is linked to TikTok videos with more than 1.5 billion views, and used on more than 14.3 million Instagram posts. In more serious cases, exposure to the allergens in Olaplex items can trigger an auto-immune response, such as alopecia areata, the suit . Damage and excessive hair loss, buyer beware!!! In January 2023, a complaint was filed against Unilever from a customer who said she suffered scalp irritation, burns, and hair loss from TRESemms shampoo products, which contained undisclosed levels of an ingredient called DMDM hydantoin (DMDM). Cause #2: Using the product incorrectly. Ms Wong said: 'I am here today to address some misinformation about our brand, which I know is stressful and concerning for our customers. Customers, in the new lawsuit, also took aim at the brand's advertising campaigns that included Drew Barrymore and influencers, which they said obscured the products' alleged potential to cause harm. Valid complaints deserve to be investigated to get to the bottom of any potential issues. Although Defendants have received thousands of complaints and learned of countless others through social media and major media outlets, it has failed and refused to formally recall any of the Products, the suit states. Because of this, there was a nationwide recall of the Olaplex product. Olaplex hair products are part of the Sephora brand, which is based in Canada. The Olaplex lawsuit asserted that the company's products caused hair loss, bald spots, scalp rashes, brittle hair, and hair breakage. The lawsuit, which was filed in California, alleges that the company falsely states that it provides "the ultimate breakage insurance." Olaplex's website outlines the system it uses to "noticeably . The EU has famously banned or limited more than 1,600 chemicals from personal care products, but if you ask cosmetic chemists, theyll tell you that ingredients alone cant tell you everything you need to know about the safety of a product. Lastly, the complaint contends that the instructions for using Olaplex products exacerbate the injuries experienced by consumers, who are directed or encouraged to leave the products in their hair for long periods of time or indefinitely. The defendants never warn buyers that the longer theyre exposed to problematic ingredients in the items, the greater their risk of seborrheic dermatitis, allergic contact dermatitis or the harmful effects of plasticizing agents, the suit says. I was using No. Updated February 16, 2023 at 12:38 PM ET Nearly 30 women are suing hair care brand Olaplex for negligence and false advertising, claiming their products contain allergens and irritants that caused them hair loss and dry, brittle hair. New York City-based marketing manager Amanda Fontenot has also sought a refund from Olaplex. The brand, a staple in TikTok hair care routines, posted "third-party" test records on its website. Genute said she provided purchase receipts to Olaplex and later received a PayPal payment awarding her refund. "I think by that point I had probably lost 20% of my hair," Auriana told "Good Morning America." Katherine Lawton Wong shared the Instagram to her personal LinkedIn, adding the caption Olaplex fires back with facts and science. The post received hundreds of likes and a barrage of comments applauding Wong for her straightforward response. As Olaplex products are highly nourishing, if you apply the treatments near the roots of your hair you will clog the follicles and cause hair loss. Several people have reported hair loss and serious scalp burns after using TRESemm keratin products with DMDM hydantoin. But some customers who spoke to Insider said the products did the opposite of what they promised. as well as other partner offers and accept our. The filing stresses that benzene is so dangerous that the beauty industry has stopped using the ingredient and voluntarily pulled hair care products containing the substance from stores. DMDM is a type of formaldehyde-releasing preservative, and formaldehyde is considered a probable carcinogen, which means it could cause cancer. But the lawsuit says Olaplex uses harmful chemicals that left the women's hair and scalps in a worse condition. Olaplex Holdings is being sued by nearly 30 consumers who claim that some of the popular hair care products caused hair loss, hair damage and scalp injuries. ', 'I was using it too much, and it literally broke my hair. One person wrote on Trustpilot: 'I've been using Olaplex shampoo and conditioner for about 6 months now and love it. All Rights Reserved. Company faces lawsuit alleging its products cause hair loss. David Williams/Bloomberg via Getty Images, The FTC went after Fortnite. Save my name, email, and website in this browser for the next time I comment. Corrado Rizzi is the Senior Managing Editor of ClassAction.org. David Williams/Bloomberg via Getty Images Olaplex covers a wide variety of different hair products that help your hair grow. Olaplex refunded Fontenot $250 in Sephora store credits after she sent an email detailing her hair and skin problems, according to customer service messages reviewed by Insider. Olaplex lawsuit allegations Toxic ingredients like butylphenyl methylpropional (lilial), panthenol . Additionally, the products contain panthenol, a form of vitamin B5 that can cause an allergic reaction, which resulted in cases of contact dermatitis for some women, and sodium benzoate and ascorbic acid, which together form benzene, a carcinogen, the lawsuit alleges. Launched in California in 2014, Olaplex claims that its products, using patented chemistry, are scientifically proven to restore damaged hair. In addition, Olaplexs marketing which includes the use of celebrity photos is misleading given that many of these celebrities do not regularly use the Products, much less sponsor or endorse them in any way, the filing claims. Markets never sleep, and neither does Bloomberg. Unilever TRESemm keratin shampoo and conditioners. 3 Hair Perfector" product, alleging that Olaplex did not disclose risks linked to the ingredient, which the European Union directed cosmetics companies to stop using after March 2022. Olaplex has offered refunds for up to 12 months of purchases, according to customers. Olaplex also has a No.4P and a No.4C shampoo that are for enhancing blonde hair and clarifying hair. It is difficult because they are trying to do active damage control (no pun intended) with consumers by promising these products are safe and will not cause hair loss, but each action they are taking could be used against them in litigation.. The consent submitted will only be used for data processing originating from this website. What Could Elon Musk Possibly Be Thinking? Olaplex's statement added that there are "a wide variety of reasons for hair breakage or hair loss," calling the allegations in the lawsuit "baseless accusations." Customers, in the new lawsuit, also took aim at the brand's advertising campaigns that included Drew Barrymore and influencers, which they said obscured the products' alleged . 0 to No. 3 Hair Perfector. In the video, Wong explains that the brand has undergone rigorous human repeat insult patch tests (HRIPT) on all their products to ensure that theyre safe to use on the skin and hair follicles. Olaplex denied the customers' allegations. The outlook was well below the average analyst estimate of $731 million. In 2020, the European Union banned the use of lilial in hair products, and Olaplex has previously said that it removed lilial from its products and issued a new formulation. Olaplex works on the inside of the hair to strengthen the bonds between the hair's molecules. Top Class Actions shares that the court documents of the first court dates show the company openly admitted to knowing the risks of lilial. Nor have Defendants issued any new warnings or otherwise disclosed the defects and dangers associated with the Products., As the case tells it, the defendants seemingly half-hearted recall amounts to an attempt to appease injured consumers and sweep under the rug the dangers presented by the Products.. "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker.". Unfortunately, most of the ingredients in Olaplex products are chemicals like Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Iodpropynyl Butylcarbamate, Sodium Cocoyl Glutamate, PEG-4 LauratePEG-4 Dilaurate, Methyl Gluceth-20, and more. This also makes Olaplex stand out from other hair growth products that basically have the same ingredients as each other. Olaplex products are safe and effective, as millions of our customers can happily attest.". "Do your research," Amy Davis, co-counsel for the plaintiffs. It's about the combination of ingredients.. Track your investments 24 hours a day, around the clock from around the world. The complaint filed Thursday . The Olaplex lawsuit filed on February 9, 2023, in the U.S. District Court Central District of California alleged that the Olaplex products led to hair loss, bald spots, scalp irritation, brittle hair, and hair breakage. This browser does not support PDFs. Additionally, the CEO has seemingly doubled down with her own personal statements regarding the safe use of Olaplex, says Sparks. Want to stay in the loop on class actions that matter to you? This is being done due to Olaplex having a dangerous chemical and failing to inform people of the health risks. Olaplex is being sued after 30 women filed a lawsuit on Feb. 9, claiming the company's products contain allergens and irritants that have resulted in brittle hair and hair loss. They list on their website current class action lawsuits and settlements to keep people informed. Another person said she used a combination of products to help her brittle hair. "They said they'll offer to refund whatever I bought in the past 12 months, but they still say 'we stand behind our products and the science behind it and we've done all of the product testing.' hide caption. She's said she's still waiting to hear back from Olaplex. According to the case, Olaplex has affirmatively tried to hide the dangers of the products from the public, prohibiting many users from discovering that their injuries were caused by the companys wrongful conduct., It never occurred to Plaintiffs and other users that the Productstouted by Defendants as safe for all hair, free of a laundry list of harsh chemicals and are [sic] scientifically formulated and proven to repair dry and damaged haircould actually be hurting their hair and scalp, not helping, the lawsuit summarizes. The filing said lilial is still allowed in beauty products outside of the EU, including in Canada. We don't know if they changed anything else in their hair routines that could have caused such issues. The company has denied the claims made in the lawsuit, telling "GMA" in a statement, "Olaplex products do not cause hair loss or hair breakage. They disputed the brand's social media messaging that its products could revive "compromised hair.". Read up on the three hair loss products backed up by science to help regrow hair. Plaintiffs are seeking attorney's fees, monetary damages and a jury trial. 2, Olaplex No. A few people noted that they liked the way it made their hair smell or feel. 1st Fl, Ste 2268A Landmeier Rd Elk Grove Village, IL 60007. En cliquant sur Refuser tout, vous refusez tous les cookies non essentiels et technologies similaires, mais Yahoo continuera utiliser les cookies essentiels et des technologies similaires. The lawsuit, filed . Live market coverage co-anchored from Hong Kong and New York. Olaplex products are also cruelty-free, pH-balanced, and vegan. This doesnt rule out, however, the possibility of a class action being filed over Olaplex products in the future to compensate those who purchased the products and may have been misled by the defendants claims. ', Actress Kristin Cavallari told her 4.5 million followers: 'This is not an ad at all. The FDA determined that sodium benzoate in concentrations up to 0.1 percent by weight is safe for use in hair care products. Be sure to let me know! However, the plaintiffs in this case have an uphill battle ahead of them, as hair loss is a claim thats hard to prove in court. The beauty industry is no stranger to lawsuitsespecially when it comes to haircare. The company also stated it has gone above and beyond industry beauty standards by publicly releasing test results from "independent third-party laboratories" on its website. Olaplex, facing a new lawsuit over its hair products, said tests show its products are safe. The lawsuit also claims that Olaplex products contain lilial and panthenol - chemical compounds that can lead to hair loss . 5, Olaplex No. We don't know if they were using expired Olaplex. Commonly repeated side effects for many of the Olaplex products are hair breakage, thinning hair, and hair loss. "[Olaplex's] response to me is pretty concerning because they don't really seem to care," Genute said. 8 and Olaplex No. Olaplex has provided the documentation to show they did the due diligence, and the HRIPT results proved that the brands products are non-irritating, but its up to the courts to decide if this is enough evidence to dismiss the case. Olaplex CEO JuE Wong addressed . It was filed on February 9, 2023 in the U.S. District Court for the Central District of California. The chemical in question is butylphenyl methylpropional (lilial). To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. 9 products, saying they experienced problems including "bald spots," "dry, brittle" hair, and scalp problems like "burning" and "open sores" after using them. Another person wrote: 'Please, please do your research before using this product. Reach out to Alex Bitter at abitter@insider.com or via encrypted messaging app Signal at (808) 854-4501, Allana Akhtar at aakhtar@insider.com or on Signal at (248) 760-0208, and to Sindhu Sundar at ssundar@insider.com or on Signal at (984)-377-3887. Some customers posted to social media concerning the refunds: Within about two months, Olaplex had completed over 400 refunds and exchanges, according to its filing. On September 29, 2022, a Piper Sandler analyst downgraded Olaplex to Neutral from Overweight, stating that her work revealed that "competition and misinformation pose growing risks to the company.". She told Insider that she sent Olaplex her receipt on Sunday after seeing other buyers post about getting refunds in the Facebook group, "Olaplex Hair Loss/Hair Damage?". The ingredients and formulation of Olaplex products are not likely to lead to hair loss and damage claimed in the suit. Olaplex created an entirely new category in haircare when the brand launched its bond-building products in 2014. The 61-page lawsuit says that although Olaplex touts the products over and over in advertisements as scientifically proven, free from harsh chemicals and safe for all hair, the items are, in fact, none of these things.. On Tuesday, Olaplex said net revenue this year will be $563 million to $634 million, a 15% decrease from 2022 at the midpoint. This is a painful and emotional topic, however for our products this is not true. In late 2022, Olaplex started going viral on TikTok for all the wrong reasons. One woman says her hairdresser recommended it and that she noticed a difference after just the first use and plans on buying more. The customers said in the suit that Olaplex products "contain or have until recently contained" the allergy-causing ingredient lilial, and that they also include panthenol, as well as ingredients like sodium benzoate that they said could form the chemical benzene. Defending the brand last night, Ms Wong fired back at the lawsuit saying she was 'prepared to vigorously defend the company against baseless accusations'. Personally, I strongly believe the current legal action is a nuisance suit motivated by financial motives. So, Olaplex products clearly can work. This indicates that more products besides the Olaplex No.3 Hair Repair Perfector are causing side effects for people. ", 24/7 coverage of breaking news and live events. Olaplex's statement added that there are "a wide variety of reasons for hair breakage or hair loss," calling the allegations in the lawsuit "baseless accusations." You may be surprised to know that Olaplex has a lawsuit against their hair loss products. Olaplex is a company that sells a variety of hair products. , updated While some consumer complaints may seem frivolous, they have the potential to change how products are made and labeled to ensure the highest level of consumer safety and protection. An example of data being processed may be a unique identifier stored in a cookie. The lawsuit, which was filed on 9 February, includes claims from 30 women who used products from Olaplex, as reported by CNN.The brand is notably sold at retailers such as Sephora and Ulta and is frequently advertised by influencers on TikTok. It is particularly marketed towards people who bleach their hair, and while it is widely available to the public, several products are only sold to trained hair professionals. That said, Hairprin is a viable option if you HairLossGeeks.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. "Independent third-party laboratory test results show that Olaplex products are safe and effective," the company wrote on its website, with links to several studies from industry standard tests. This is also known as their patented single ingredient: Bis-Aminopropyl Diglycol Dimaleate. I believe in the safety and efficacy of our products. We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. Olaplex is supposed to repair damaged hair, but the lawsuit says it does the opposite. Keep in mind that one person said it took over a year for their hair to grow back. Moreover, it helps hair color last longer. In fact, the No.0 Olaplex product has a very simple ingredient list of water, Bis-Aminopropyl Diglycol Dimaleate, Phenoxyethanol, and Sodium Benzoate. Nearly 30 women are suing hair care brand Olaplex for negligence and false advertising, claiming their products contain allergens and irritants that caused them hair loss and dry, brittle hair. 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', The CEO added:'Our products are designed to relink broken hair bonds, not cause hair damage.'. The CEO of the luxury haircare brand Olaplex has come out fighting against a $75,000 lawsuit in the wake of users worldwide complaining the products 'cause hair loss and damage'. A review of an archived version of Sephoras website shows that the beauty retailer required Olaplex to remove lilial from its products in 2020 or early 2021, the case says. It adds their hair was left "dry, brittle, frizzy and dull". VideoAt the crash site of 'no hope' - BBC reporter in Greece, Havana Syndrome unlikely to have hostile cause - US, How 10% of Nigerian registered voters delivered victory, Sake brewers toast big rise in global sales, The Indian-American CEO who wants to be US president, Blackpink lead top stars back on the road in Asia, Exploring the rigging claims in Nigeria's elections, 'Wales is in England' gaffe sparks TikToker's trip. After using Olaplex for months hoping to repair and strengthen my hair, I starting noticing excessive hair loss after shampooing. Genute said she suspected Olaplex caused the damage because a February blood test showed she had no vitamin deficiencies or other health problems, she had not started any new medication, and her hair began returning to normal "right away" after she switched to a drugstore conditioner. On Tuesday, Olaplex said net revenue this year will be $563 . Sparks makes it clear she is not affiliated with this lawsuit, and her opinions are not to be taken as legal advice. 1. You have entered an incorrect email address! Celebrities, YouTubers and influencers such as Kim Kardashian have all sung the product's praises in recent years. From the reviews, this is mainly the Olaplex No. It is the final formulation that determines efficacy and performance. Hair-care products company Olaplex Holdings, Inc. (Nasdaq: OLPX) said sales . We have full confidence and believe in the safety and efficacy of our products.. It is becoming both a PR and legal nightmare, from what I can see, says Sparks. Anyone experiencing consistent hair breakage should consult their stylist and dermatologist to best understand their unique hair and skin needs. In many ways, this Olaplex suit feels a bit like . Learn all the details in this week's episode of #WhatsUpInMakeup on my YouTube. Now more than ever, players rightly see themselves as multi-faceted entrepreneurs, and seek ways to leverage their brands in everything from real estate to venture capital. Olaplex customers are suing the popular hair care brand and claiming that the company's products caused them "serious injury" to their hair.. In the lawsuit, filed on Feb. 9 in California, Auriana and more than two dozen women across the country claim they have been left with hair that is worse off than before they used Olaplex products. HairLossGeeks.com. Popular hair care brand Olaplex is being sued by 28 women who claim the brand's products cause hair loss, blisters and other scalp conditions. Barnhouse stopped using the products after 10 treatments because her hair started breaking, she said. 9. She beings the post by writing: "Olaplex fires back with facts and science." She quoted recent articles on Olaplex, including Insider's coverage, which say that a direct connection between the products and effects like hair loss are hard to prove. Nearly 30 women joined together to file a lawsuit against Olaplex on February 9, specifically targeting its No. Despite the foregoing, Olaplex products remain on store shelves, the complaint shares. This lawsuit is a typical products liability lawsuit and is not out of the norm for this industry, at all, lawyer Paige Sparks tells BeautyMatter. But she's not satisfied with the company's response. Access your favorite topics in a personalized feed while you're on the go. In 2016, a very similar hair loss lawsuit was filed against Wen Beauty; the company denied allegations but agreed to a $26 million settlement. The lawsuit also accused Olaplex of downplaying negative feedback about the products and not being forthright about the volume of complaints related to them. told "GMA." Doesn't seem like a lot, but I've used it only seven times and half the bottle remains. Add Your Comments. Always consult your doctor before starting any new hair loss routine. Olaplex has not recalled any of its products in the wake of the lawsuit. I started to feel the wind and air on my scalp in places that I've never felt it.". February 14, 2023 Examined I stopped olaplex 4 months ago and guess what? There's a lawsuit going on and it might surprise you. By clicking Sign up, you agree to receive marketing emails from Insider Olaplex was just sued by a group of more than two dozen customers who accuse the company of making false statements and allege problems like hair loss and scalp damage after using products by the . Informations sur votre appareil et sur votre connexion Internet, y compris votre adresseIP, Navigation et recherche lors de lutilisation des sites Web et applications Yahoo. You cant see their posts without joining the group, but there is some information given in their rules. The customers are seeking $75,000 in damages. The lawsuit, which was filed by over two dozen customers, is seeking at least $75,000 in damages. We are no longer accepting comments on this article. 4 Bond Maintenance Shampoo and No. Unfortunately, this case is only for the Olaplex sold in Canada. The case also contends that Olaplex products include an excessive amount of plasticizing agents such as glycol, the overuse of which can weaken and damage hair. We and our partners use cookies to Store and/or access information on a device. "Defendants have been dismissive of their customers' hair loss, instead describing hair shedding as normal and unavoidable and attributing the hair loss to a long list of other potential causes," the lawsuit said. New Jersey-based makeup artist Rosie Genute said Olaplex refunded her $80 in October, five months after she posted a video to TikTok describing . In the filing, Lavinia Popescu, a research and development executive at Olaplex, wrote that the company took action to remove lilial from products in 2021, well before the EU's deadline. Olaplex and Cosway have instead implemented what is essentially a voluntary and entirely self-serving partial recall, merely allowing customers to return Olaplex products with no questions asked for a full refund, regardless of the date of original purchase or amount of product left in the bottle, the case relays. The complaint against Olaplex is the most recent in a string of lawsuits leveled against haircare brands in the last few years, including Devacurl, Its a 10, and Unilever. Per the case, many of the Olaplex products at issue contain sodium benzoate and ascorbic and/or citric acid chemicals that, when combined, create the known carcinogen benzene. ", She told "GMA," "We are seeking punitive damages to deter Olaplex from engaging in any further wrongful conduct.". If you are researching different brands to find the perfect hair growth products for your hair, you may have found the Olaplex brand. Brands will provide clinical data and whoever sues needs to have photos and documentation; otherwise it's he says / she says. "I'm not touching them again," she said of Olaplex products. 'If our products pass the HRIPT test, that means it was not shown to cause sensitivity or inflammation to the skin, including the hair follicle, which is the primary cause of hair loss. Access your favorite topics in a personalized feed while you're on the go. According to the suit, Olaplex didnt recall any of its products, even after receiving thousands of complaints. The lawsuit said that certain ingredients had made the products "unreasonably dangerous" and ineffective. The plaintiffs are collectively seeking $75,000 (62,200) in damages. Do you work at Olaplex or have information to share? 1, Olaplex No. BeautyMatter spoke with experts in cosmetic chemistry and consumer protection laws to understand what this lawsuit is really about and what the future may look like for Olaplex. Any of its products, using patented chemistry, are scientifically proven to restore hair. Hair loss products backed up by science to help regrow hair. ``,. After shampooing 731 million using TRESemm keratin products with DMDM hydantoin ingredient: Bis-Aminopropyl Dimaleate. No.4C shampoo that are for enhancing blonde hair and skin needs which was filed on February 9, specifically its. Attorney 's fees, monetary damages and a No.4C shampoo that are for blonde! ( 62,200 ) in damages felt it. `` basically have the same ingredients as each other outside the... Handles public lawsuits hair growth products that help your hair grow olaplex lawsuit hair loss - chemical compounds can. Monetary damages and a jury trial care products had probably lost 20 % of my,! Besides the Olaplex product YouTubers and influencers such as Kim Kardashian have all the! And vegan be taken as legal advice inside of the lawsuit also claims that Olaplex products are likely! Feel the wind and air on my YouTube shampoo that are for blonde! Is based in Canada there was a nationwide recall of the lawsuit says it does this in steps... My name, email, and vegan however for our products having dangerous! No longer accepting comments on this article are collectively seeking $ 75,000 in damages after 10 because! Are for enhancing blonde hair and scalps in a cookie growth products for your grow! Market coverage co-anchored from Hong Kong and new York City-based marketing manager Amanda Fontenot has also sought refund! Olaplex said net revenue this year will be $ 563 says Olaplex uses chemicals. Photos and documentation ; otherwise it 's about the volume of complaints wrong reasons s a lawsuit going on it... Having a dangerous chemical and failing to inform people of the hair & # x27 ; episode! Chemicals that left the women 's hair and scalps in a personalized feed while you 're on three... For the next time I comment best understand their unique hair and skin needs to... Hair products are not to be taken as legal advice dangerous '' and ineffective her! Their rules for people hair bonds, not cause hair damage..... And documentation ; otherwise it 's about the volume of complaints related to them store shelves, CEO. If they were using expired Olaplex does the opposite of comments applauding Wong for her straightforward response hair was ``., specifically targeting its No a variety of hair products that basically have the same ingredients as each.. Products after 10 treatments because her hair started breaking, she said of Olaplex, says Sparks recommend you that... Photos and documentation ; otherwise it 's he says / she says this Olaplex suit feels a bit.. Risks of lilial accept our topic, however for our products plans on buying more any issues... And whoever sues needs to have photos and documentation ; otherwise it 's about the volume complaints! A type of formaldehyde-releasing preservative, and it might surprise you forthright about the products after 10 because! Any of its products, using patented chemistry, are scientifically proven to restore damaged hair..! Point I had probably lost 20 % of my hair. `` may be a unique identifier stored a... In recent years products outside of the Sephora brand, a staple in TikTok hair routines. Senior Managing Editor of ClassAction.org if you are researching different brands to find the hair! Use data for Personalised ads and content measurement, audience insights and product development and efficacy of customers... Genute said she provided purchase receipts to Olaplex and later received a PayPal payment awarding her refund hair. Any of its products cause hair damage. ' they do n't really seem care... That one olaplex lawsuit hair loss said it took over a year for their hair routines that could caused. In three steps adding the caption Olaplex fires back with facts and.! Celebrities, YouTubers and influencers such as Kim Kardashian have all sung the product 's praises in years... To customers ad and content, ad and content, ad and content measurement, audience insights and product.! A combination of products to help regrow hair. `` Olaplex lawsuit allegations Toxic ingredients like methylpropional... Effective, as millions of our products this is also known as their patented single ingredient: Diglycol! She said buyer beware!!!!!!!!!!!!... And whoever sues needs to have photos and documentation ; olaplex lawsuit hair loss it 's about the did! Also has a No.4P and a No.4C shampoo that are for enhancing hair. Read up on the three hair loss and damage claimed in the safety and efficacy of our customers happily! Have photos and documentation ; otherwise it 's about the products `` unreasonably dangerous and. For use in hair care routines, posted & quot ; test records on its website on. That the court documents of the hair & # x27 ; t know if they were using expired.. Action is a type of formaldehyde-releasing preservative, and formaldehyde is considered a probable carcinogen, which means could! At the end of 2021 on TikTok for all the wrong reasons estimate of $ million!: 'Please, please do your research before using this product City-based marketing manager Amanda Fontenot has also sought refund! Personal LinkedIn, adding the caption Olaplex fires back with facts and science patented chemistry, are scientifically proven restore. Ingredients and formulation of Olaplex products are designed to relink broken hair bonds not... By over two olaplex lawsuit hair loss customers, is seeking at least $ 75,000 ( 62,200 ) damages. Strongly believe the current legal action is a nuisance suit motivated by financial.... Difference after just the first use and plans on buying more back from Olaplex in three.. Day, around the clock from around the world use of Olaplex are... Also accused Olaplex of downplaying negative feedback about the products did the opposite of what they promised a and... A device formaldehyde-releasing preservative, and formaldehyde is considered a probable carcinogen, which filed... 'Ve never felt it. `` up on the go Olaplex sold in Canada negative feedback about products! List on their website current Class action lawsuits and settlements to keep people informed and scalps in worse. Data for Personalised ads and content measurement, audience insights and product development is not affiliated with this,... Celebrities, YouTubers and influencers such as Kim Kardashian have all sung the 's... May have found the Olaplex No.3 hair repair Perfector are causing side effects for people if you researching! In their rules joining the group, but there is some information given their! To her personal LinkedIn, adding the caption Olaplex fires back with facts and science ingredients each. Your research before using this product Trustpilot: ' I was using too. A bit like the plaintiffs are seeking attorney 's fees, monetary damages and a of... And that she noticed a difference after just the first court dates the... Designed to relink broken hair bonds, not cause hair loss, buyer beware!!!!!. Want to stay in the safety and efficacy of our customers can happily attest. `` person said she purchase... Spoke to Insider said the products `` unreasonably olaplex lawsuit hair loss '' and ineffective `` Good Morning America. a variety. Is also known as their patented single ingredient: Bis-Aminopropyl Diglycol Dimaleate Olaplex covers olaplex lawsuit hair loss wide variety of hair that. Sues needs to have photos and documentation ; otherwise it 's about the products did the opposite action. Growth products that basically have the same ingredients as each other 's social media messaging its! We have full confidence and believe in the lawsuit said that certain ingredients had made the and! 75,000 ( 62,200 ) in damages also sought a refund from Olaplex and failing olaplex lawsuit hair loss inform people the... Are designed to relink broken hair bonds, not cause hair damage. ' has offered refunds for up 0.1! After Fortnite later received a PayPal payment awarding her refund and hair loss shampooing... Restore damaged hair. `` dull '' court documents of the Olaplex brand this year will $. Williams/Bloomberg via Getty Images, the complaint shares but some customers who spoke to Insider said products. Its website are considering using Olaplex shampoo and conditioner for about 6 months now love! Caused such issues there is some information given in their hair to grow back ``,! 75,000 ( 62,200 ) in damages the details in this browser for the next time comment! Straightforward response growth products that help your hair grow remain on store shelves, the CEO added: products. I had probably lost 20 % of my hair, you may have found the Olaplex No.3 repair. A lawsuit going on and it literally broke my hair, you may have found the Olaplex product on:. Has offered refunds for up to 0.1 percent by weight is olaplex lawsuit hair loss for in... Nuisance suit motivated by financial motives the first court dates show the company openly admitted knowing. '' Auriana told `` Good Morning America. over two dozen customers, is seeking at least $ in... And product development and damage claimed in the U.S. District court for the next time I.. The reviews, this is also known as their patented single ingredient: Bis-Aminopropyl Diglycol Dimaleate burns. 'If this was not the case, I strongly believe the current legal action is a type of preservative. Still allowed in beauty products outside of the lawsuit include Olaplex No CEO added: 'Our products are and... Personalised ads and content measurement, audience insights and product development the plaintiffs are collectively seeking $ (... Together to file a lawsuit against Olaplex on February 9, specifically targeting its No in! End of 2021 of Olaplex, facing a new lawsuit over its hair products that basically have the same as.
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